Use short URLs(easy to type and remember)
- Attract attention from the crowd.
- Put a sign at your booth that displays the URL to your landing page.
- Include contest, a discount code, or giveaway on the sign that attract people to visit your site.
Place an ad inside the event program
- try buying ad space in the pamphlet (or the digital version of the event program).
Hand out free swag
- Distribute free swag— pens, tote bags, coasters, stress balls, frisbees, etc.
- Advertise URL link through swag.
Ask people to sign up
- Figure out what it is you want to offer to your visitors, it would be a coupon, a weekly newsletter, or something similar that they’d be interested in.
- Ask to sign up for your offer
Posters and billboards
- Excellent way to advertise and get your landing page URL to the public.
- Eye-catching visuals on the landing page
- The testimonials with pictures shows prospects
- While posters are great for generating landing page traffic, it’s equally important that the ad and the landing page are closely connected to get the job done.
- Capability to reach a lot of people,
- A great tactic for driving landing page traffic.
- Once your press release is drafted, simply add your landing page URL anywhere that’s relevant within the content of the press release.
- URL would need to be extremely short and have a catchy jingle
- Traditional advertising methods can be successful
Quora and Reddit
- Giving detailed and helpful responses on subreddits
- Sharing your own posts and mini-articles on these sites,
- Manage a strong, thoughtful presence on Quora, Reddit, and other social networks like LinkedIn and Facebook
- Can help brands to build a reputation around their businesses.
- The main idea of these forums is to be educational and helpful — not promotional.
- Gaining a lifelong customer.
- Place your URL at the bottom or the back of your card
- Be creative with your landing page traffic
- Think of new ways to get your audience to the page.
- Whichever methods you decide on, make sure you’re creating a great first impression.