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1.How to Create a YouTube Business Account
YouTube accounts need to be directly tied to Google+ account. There are two ways to tie your brand to YouTube account.
- Already have Google+ Page; can use that to create YouTube account.
- Create a YouTube account that will automatically create a Google+ Page.
Creating an Account with a Current Google+ Page (most efficient)
- Log into Google+ account & go to YouTube.
- Point mouse to top right corner where your page’s thumbnail is and click the dropdown.
- click the page you want to make a channel for, you’ll see this page:
- YouTube will give you tutorial on using the service.
Creating a Google+ Page through YouTube (less efficient)
- Open YouTube click on your image thumbnail (top right corner).
- Click on gear icon next to button that reads “Creator Studio.”
- Click “See all my channels or create a new channel.”
- Choose “create a new channel “.
- Name your company and choose the category.
- YouTube will give you tutorial on using the service.
2. Your YouTube Channel Page
This is your new YouTube Channel Page.
The first 2 tabs fill out information are “Home” and “About” tabs.
- Home Tab: profile photo.
- About Tab:
- Channel description: description or content.
- Links: connect YouTube to your other online profiles.
- Add Channels: highlight your partners, different departments, or individual employees.
3. YouTube Creator Studio
- After formatting channel, move over “Creator Studio” to create content and manage page
- Dashboard: scan what’s going on with your page.
- Video Manager: manage all your content.
- Community: online community that you need to maintain and manage.
- Channel: personalize your page.
- Analytics: robust analytics suite that helps marketing your business.
- Create: creates contents..
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