Digital Marketing Manager

Digital Marketing Manager
This position is ideal for someone who likes the unknown or is at least “okay” with it and is willing to roll their sleeves up and do some work, not necessarily just delegate it or outsource it. We require someone who understands that their job might constantly be changing to fit the needs of the company.

Digital Marketing Manager

The candidate MUST have 2-3 years of experience of Internet Marketing. The candidate MUST have command over written and oral English communication. Knowledge of programming will be a bonus.. You will be in charge of planning and managing marketing campaigns that promote a company’s brand, products, and services. Your duties include planning campaigns, analyzing metrics, and identifying trends. You will typically have experience in art direction and social media.

March 25, 2022

layout_placeholder

_to_be_replaced_

Responsibilities

  1. Acquisition — getting the leads, lead gen, PPC, etc
  2. Analytics — reporting, budgeting, optimization, etc
  3. Content — creating content, media, blogs, etc

Average Annual Salary (Estimated)

₹ 2.4 LPA – ₹ 3.5 LPA

Technical expertise DMM should hold

  • SEO tools: Hubspot, Ahrefs, Semrush, Moz, Google keyword planner
  • Email marketing tools: Mailchimp, ActiveCampaign, Getresponse, Sender
  • Social media marketing: Hootsuite, Buffer
  • Content marketing tools: BuzzSumo, Kred, ClickFunnels
  • PM Tools: Trello, Slack, JIRA, Basecamp, Asana, Clickup

Marketing & Sales

  1. Generating Leads, inquiries and sales from the Internet
  2. Making calls to International prospective customers
  3. Email campaigning
  4. Active forum contribution on popular websites
  5. Prepare online newsletters and promotional emails and organize their distribution through
    various channels
  6. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

SEO – Search ENgine Optimization

  1. Ideally, already comfortable with use of WordPress, for the basics of website management – or willing and able to learn this through online learning sources
  2. Conduct On-site and Off-site SEO
  3. Data extraction, writing web marketing mailers, analyzing Export/Import data, sending emails etc.
  4. Improving SEO of various websites and social media pages.
  5. High quality backlinks building using ethical techniques
  6. Google Analytics reporting

SEM & Ads management

  1. Executing Ad campaigns by Google Ads, Bing, Facebook, etc
  2. Plan, implement and manage marketing strategy
  3. Running paid marketing campaigns online on various platforms
  4. Optimizing the campaigns to deliver best ROI while meeting targets
  5. Experimenting and run A/B testing on campaigns, messaging and target to improve ROI.

Trial task

  1. Download screaming from https://www.screamingfrog.co.uk/seo-spider/ and conduct an audit for https://prefr.co/
  2. Recommend 4 areas for improvement
  3. USE https://www.semrush.com/ tool to find 4 competitors for prefr.co and recommend one aspect we can learn from them
  4. Create one add copy to show in google ads in search for one service
  5. Track the hours worked
  6. Prepare a document for the trial task
  7. Once the tasks are complete upload the task document and fill the form below. 

    Full-Service Agency

    Here at PrefrCo, we’re on a mission to create opportunities for clients. We believe nothing is more important than partnerships that drive long-term business success. Our diverse team maximizes impact for our clients. We outthink the competition, not outspend them.

    It goes without saying that we’re big fans of purpose-driven design. We craft innovative digital experiences to give your customer’s the most effective interaction with your brand. We understand the time and effort it takes to build an audience in today’s digital world, which is why we value efficiency, security and custom solutions above all else.

    • Website Development 
    • Responsive Design
    • Website Accessibility
    • Search Engine Optimization
    • Hosting & Server Management
    • Email Marketing

    Looking to take control of your online social presence? Look no further. We’ll monitor your brand, industry and competitors and create relevant content that keeps your business ahead of the curve. All with the goal of gaining customer loyalty and confidence in your brand.

    • Platform & Reputation Management
    • Review Monitoring
    • Organic Posting
    • Paid Social Advertising

    Customized conversion tracking? Personalized analytics programs? Dedication to data-informed decisions? Check, check and check! Our in-house data team sifts through large data sets every day to provide our clients with valuable insights and the highest possible return on investment. In short, data drives everything we do.

    • Ad Tracking & Measurement
    • Custom Reporting & Analysis 
    • A/B Testing
    • Market & Industry Research
    • Conversion Rate Optimization
    Copyright 2025 © All rights Reserved. Design by Prefr.co
    Facebook-f Youtube Linkedin Reddit